About Me
Art and visual storytelling have always been a passion of mine, which led me to study art and eventually pursue a career in design. I approach every project with the end user in mind, creating thoughtful, engaging work that connects and communicates. Outside of design, I enjoy hands-on creative outlets like knitting, painting, and baking—and I’m almost always in the middle of a good book. Creativity isn’t just part of my job—it’s how I live.
Outlook on Design
I truly fell in love with design the moment my work stopped being just for me and started becoming part of something bigger. Seeing a design take shape and become a meaningful piece of someone’s business—something that brings their vision to life—is why I do what I do. Design isn’t just about visuals; it’s about connection, impact, and storytelling. I’m lucky to play a part in helping people share their dreams with the world.
Frequently Asked Questions
Curious to learn more? Take a look through the FAQ or reach out — great ideas often start with a conversation.
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I specialize in strategic visual communication across print and digital media, including brand campaigns, editorial design, marketing collateral, event creative, video production support, and creative storytelling. My work blends design, marketing strategy, and project leadership to create purposeful, engaging experiences.
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My experience spans advertising agency and in-house creative environments, with work across wholesale distribution, transportation, retail marketing, trade shows, corporate communications, and brand development. While much of my portfolio reflects these industries, my creative approach is adaptable and rooted in understanding each audience, brand, and business objective.
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Yes — I use AI as a creative support tool for research, ideation, and content development when appropriate. However, creative direction, design decisions, editing, and final execution remain guided by human strategy and design expertise.
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My role often extends beyond design. I regularly contribute to creative strategy, content development, project planning, vendor coordination, production support, and visual storytelling to help bring ideas to life from planning through execution
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Storytelling plays a central role in my creative process. Whether designing a publication, developing a campaign, or supporting video production, I believe effective design goes beyond aesthetics—it should communicate purpose, create connection, and guide the audience through a meaningful experience. My goal is to transform ideas and information into visual stories that are engaging, strategic, and memorable.